During her fifteen years working in the New York City fashion industry, Melissa McGraw rose through the fashion ranks managing million$ accounts ranging from Amazon.com to Neiman Marcus and for companies that include Calvin Klein Jeans, Cynthia Rowley, Rocawear, Nicole Miller, and Joe’s Jeans. Melissa was also an instrumental force in the successful launch of the Harajuku Lovers and L.A.M.B. handbag brands by Gwen Stefani.

In 2007, Melissa co-created the popular women’s website Workchic.

Melissa has been a guest writer/contributor/blogger for Marie Claire,Style Network,Shop it to me, and Shecky’s to just name a few. You can also find Melissa giving out style advice on ABC/HDTV weekly series- Mirror/Mirror.   She also is an adjunct professor at the Fashion Institute of Technology in New York City.

A true entrepreneur by nature, in 2010, Melissa sold Workchic and created The Fashion Potential in which she offers her consulting services to startups looking to get ahead of their competition and launch their business the right way!

Want to contact Melissa about press inquiries, speaking engagements, or guest blogging opportunities? Just email melissa@thefashionpotential.com.


The Fashion Potential, LLC/ 116 W. 23rd St, 5th floor/ New York, NY. 10011/ Phone: 866.500.0746/ info@thefashionpotential.com